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The Fight to End Fake Reviews & Protect Consumers – India’s New Rules Explained

In India, fake reviews have become a serious problem for online retailers. They may be fake but they do have an impact on consumers’ behaviour. This is because consumers base their buying decisions on reviews posted by real people. On November 21, India’s Department of Consumer Affairs and the Bureau of Indian Standards (BIS) released a new set of rules (IS 19000: 2022) that will help curb the fake reviews found online. As the e-commerce industry is gaining in popularity every day, it has become important to safeguard the rights of consumers and prevent fake reviews from misleading buyers. So what are these new rules? Let us find out below.

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Facebook Marketplace: How good for Business?

Facebook Marketplace was reintroduced in 2017, after its removal in 2014. But the later time,
it has tendered nicely. Before proceeding with how to post on it, let’s first talk about what is
this new place.
Facebook Marketplace allows the listing, finding, and advertising of products by users. You
cannot buy or sell products on Facebook Marketplace. Nor It supports transactions.

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How Do I Use Instagram For Marketing?

Instagram is the most popular photo-sharing platform on the internet. Instagram receives monthly visits from over 1.16 billion people around the world. The presence of celebrities and influencers is the icing on the cake for brands. Instagram makes for an excellent platform for marketing. That is why you see so many people marketing one product or another for a brand. Users of Instagram are always engaged with their favourite brands. Over 130 million users engage with shopping content on Instagram every month. Instagram has long been helping brands market and sells their products. It has also helped them spread awareness about their products. If you have a product to sell and are wondering how to use Instagram for marketing, you have come to the right place. Marketing on Instagram will prove to be a game-changer for your business. Follow the steps given here and create your marketing strategies for Instagram.

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Micro-level influencer for Franchise business: New age of audience targeting in Tier 2 and Tier 3, cities

In an increasingly technological and innovative world, it’s no secret that businesses rely on influencers to thrive because without marketing, making a space for your business is a difficult process plus, marketing decides the sales, reputation, and other important factors of a venture.

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Social Media Manager: What it is?

A social media manager is a person who looks after Social Media for a business. People in charge of social media, building and executing marketing plans, and analyzing and measuring them. People who are involved in this look are brand builders, they use social media for connecting with new customers and helping them to explore the services or products. They mainly analyze the trends and make strategies, and tactics connecting with the target audience.

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